SCOPRI I LEADER DI PENSIERO
2024
Il Forum si concentra sui temi di management più rilevanti per i business leader di oggi, che devono affrontare la sfida di guidare i loro team e le loro organizzazioni.
OTTIENI IDEE POTENTI DA LEADER DI PENSIERO AZIENDALI DI FAMA MONDIALE
Sei pronto a migliorare il tuo stile di leadership?
FORMAZIONE
Fai tua la saggezza di leader aziendali di fama mondiale.
Un programma curato che affronta di petto le sfide più pressanti della leadership di oggi.
ISPIRAZIONE
Potenzia la tua azienda.
Ottieni idee trasformative e l'ispirazione per renderle realtà.
NETWORKING
Espandi il tuo network.
Incontra oltre 2.500 decision maker, innovatori e leader di settore.
La nostra ispirazione per il 2024: L'empowerment attraverso il PURPOSE+
Nel 2023, il World Business Forum ha messo in luce come il PURPOSE sia per le aziende la forza trainante per navigare nelle acque inesplorate del cambiamento. Tuttavia, abbiamo solo scalfito la superficie. Se guardiamo più in profondità, diventa chiaro quanto ancora si possa esplorare questo tema. Una grande leadership è, per molti versi, sinonimo di PURPOSE.
IL PUNTO DI INCONTRO DEI BUSINESS LEADER
CEO RIVOLUZIONARI
DECISION MAKER DI IMPATTO
IMPRENDITORI INNOVATIVI
Se stai definendo la visione strategica per la tua azienda, preparati ad ampliare i tuoi orizzonti insieme ad altri visionari.Membri del Consiglio di Amministrazione, Vice Presidenti e Direttori che fanno scelte ad alto impatto troveranno insight impareggiabili e preziose opportunità di networkingSe stai sconvolgendo i mercati e ridefinendo le norme del settore, questa è la tua occasione per entrare in contatto con i pionieri che la pensano come te
20+ anni riunendo la business community globale
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Platinum
$8.200.000 +VAT
- In addition to gold benefits:
- Dedicated Registration Desk
- Preferential Seating
- Lunch with Speaker
- Networking
Emerald
$7.100.000 +VAT
- In addition to gold benefits:
- Dedicated Registration Desk
- Preferential Seating
- Lunch with Speaker
- Networking
gold
$5.900.000+VAT
- Welcome Kit
- Access to both days of the congress
- Traduzione simultanea
- Certificato di partecipazione
- Coffee Breaks
- Lunch
Platinum
- In addition to gold benefits:
- Dedicated Registration Desk
- Preferential Seating
- Lunch with Speaker
- Networking
Emerald
- Welcome Kit
- Access to both days of the congress
- Traduzione simultanea
- Certificato di partecipazione
- Coffee Breaks
- Lunch
Gold
- Welcome Kit
- Access to both days of the congress
- Traduzione simultanea
- Certificato di partecipazione
- Coffee Breaks
- Lunch
Platinum
- Welcome Kit
- Access to the event
- Coffee breaks
- Certificato di partecipazione
- Access to the event recordings for 30 days
- 1 Ideas to lead online course
Emerald
- Welcome Kit
- Access to both days of the congress
- Traduzione simultanea
- Certificato di partecipazione
- Coffee Breaks
- Lunch
gold
- Welcome Kit
- Access to both days of the congress
- Traduzione simultanea
- Certificato di partecipazione
- Coffee Breaks
- Lunch
Platinum
- In addition to gold benefits:
- Dedicated Registration Desk
- Preferential Seating
- Lunch with Speaker
- Networking
Emerald
- Welcome Kit
- Access to both days of the congress
- Traduzione simultanea
- Certificato di partecipazione
- Coffee Breaks
- Lunch
gold
- Welcome Kit
- Access to both days of the congress
- Traduzione simultanea
- Certificato di partecipazione
- Coffee Breaks
- Lunch
AGENDA 2024
MERCOLEDÌ
30
October
2024
9:00 AM - 10:15 AM | GARY HAMEL Innovation |
10:15 AM - 11:00 AM | Coffee Break | 11:00 AM - 12:15 PM | MARCUS COLLINS Marketing |
12:15 PM - 1:45 PM | Lunch |
1:45 PM - 3:00 PM | ANNE CHOW Talent Management |
3:00 PM - 3:45 PM | Coffee Break |
3:45 PM - 4:45 PM | AMY GALLO Relationship Management |
4:45 PM - 5:45 PM | FELIPE GOMEZ High Performance |
GIOVEDÌ
31
October
2024
9:00 AM - 10:15 AM | STEPHEN M.R. COVEY Leadership |
10:15 AM - 11:00 AM | Coffee Break |
11:00 AM - 12:15 PM | LUIS HUETE Estrategy |
12:15 PM - 1:45 PM | Lunch |
1:45 PM - 3:00 PM | ADRIANA ARISMENDI Business Transformation |
3:00 PM - 3:45 PM | Coffee Break |
3:45 PM - 4:45 PM | CHRIS GARDNER Self-Management |
*Agenda is subject to change
GET TO KNOW ESTELAR HOTELS
THE OFFICIAL HOTEL OF THE EVENT
Take advantage of this exclusive offer from the official hotel of the World Business Forum Bogota.
Book your room by accessing the special benefit with the promotional codes:
WOBIHE (30% discount)
Valid until 15/03/2024 to 30/09/2024
WOBIHE (27% discount)
Valid from 01/10/2024 until 01/10/2024 to 01/11/2024
Email contact: Jesicat.pena@hotelesestelar.com
HOTEL ESTELAR FONTANA
Av. C. 127 #15a10,
Usaquén, Bogotá
BOOK DIRECTLY ONLINE, HERE
HOTEL ESTELAR PARQUE DE LA 93
Cl. 93 #11-19,
Localidad de Chapinero, Bogotá
HOTEL ESTELAR CALLE 100
Ac. 100 #14-46,
Usaquén, Bogotá
HOTEL ESTELAR SUITES JONES
Cl. 61 #5-39,
Localidad de Chapinero, Bogotá, Cundinamarca
HOTEL ESTELAR PARQUE DE LA 93
Cl. 93 #11-19,
Localidad de Chapinero, Bogotá
HOTEL ESTELAR CALLE 100
Ac. 100 #14-46,
Usaquén, Bogotá
HOTEL ESTELAR SUITES JONES
Cl. 61 #5-39,
Localidad de Chapinero, Bogotá, Cundinamarca
ESPERIENZA CORPORATE
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CORPORATE PACK
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• Co-Branding Executive Summary
• Video with the highlights of the event
• Access to event content on demand
• Lunch with exclusive speaker for your guests
MASTERCLASS LIVE / ON DEMAND
400 accesses
(12 months)
25 PLATINUM TICKETS
$113.900.000 + IVA
Unit value: $4.116.000 + IVA
BENEFIT
• Reserved location
• Co-Branding Certificate
• Co-Branding Executive Summary
• Video highlights of the event
• Access to event content on demand
• Participation in lunch with speaker
MASTERCLASS LIVE / ON DEMAND
100 accesses
(12 months)
ESCLUSIVE OPPORTUNITÀ DI SPONSORSHIP
Metti il tuo brand al centro dell'intera business community!
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Brand awareness, brand positioning e visibility
Sblocca nuove opportunità
Opportunità uniche di lead generation
Posizionati come il numero uno
Posiziona la tua azienda come leader di pensiero
Networking esclusivo
Accesso a un esclusivo network di oltre 2.500 decision maker
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Stand
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MAGGIORI INFORMAZIONI
Per qualsiasi domanda o maggiori informazioni, lascia i tuoi dati e un membro del nostro team ti contatterà a breve.
Teatro Mayor Julio Mario Santo Domingo, 30 & 31 OCTOBER 2024
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Teatro Mayor Julio Mario Santo Domingo, 30 & 31 OCTOBER 2024
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Teatro Mayor Julio Mario Santo Domingo, 30 & 31 OCTOBER 2024
World-renowned business thinker and management innovator
Gary Hamel is one of the world’s most influential and iconoclastic business thinkers who has led transformational efforts in some of the world’s most notable companies helping to create billions of dollars in shareholder value. For over four decades, Hamel has served on the faculty of the London Business School and he is the director of the Management Lab. Hamel is an author of landmark books such as Competing for the Future, The Future of Management and Humanocracy: Creating Organizations as Amazing as the People Inside Them. The Wall Street Journal has ranked Hamel as the world’s most influential business thinker, and Fortune magazine has called him “the world’s leading expert on business strategy.”
Building a Strategy for Evolutionary Advantage
- How to build an organization that can change as fast as change itself
- Why organizations must embrace new principles of experimentation, openness, meritocracy, freedom and audacity
- Adopting open strategy: The challenge of unleashing the collective intelligence in your organization
- How to make innovation a core competence: Revealing a systematic approach to increasing capacity for continuous, breakthrough innovation
Author and star of the critically acclaimed book and film, Pursuit of Happyness
Chris Gardner is an entrepreneur, author, philanthropist, and single parent whose work has been recognized by many esteemed organizations around the world. He is the author of two bestselling books, The Pursuit of Happyness e Start Where You Are: Life Lessons in Getting from Where You Are to Where You Want to Be. Gardner was an executive producer on the iconic and critically acclaimed film adaptation of The Pursuit of Happyness starring Will Smith. Through his positivity, courage, tenacity, discipline and common sense, Gardner’s story is one of overcoming setbacks and hardship to become a top earner on Wall Street before founding his own brokerage.
Leading Organizational Transformation
- From living on the street to working on Wall Street: On surmounting obstacles and beating the odds
- Transforming the impossible into the possible: What self-empowerment means and how to achieve it
- The keys to breaking cycles and opening up new opportunities
- Philosophies on navigating tumultuous times and creating a fulfilling, successful life
Coach and leading expert in conflict resolution and workplace dynamics
Amy Gallo’s work is focused on teaching leaders evidence-based frameworks that improve relationships and drive excellence at work. She has emerged as a powerful new voice on topics of conflict resolution, communication and workplace dynamics. Contributing Editor at the Harvard Business Review and author of Getting Along: How to Work with Anyone (Even Difficult People), Gallo is an authority on managing conflict in remote settings, how teams can have “smart fights,” navigating power dynamics, gender at work and more.
Managing Difficult Workplace Relationships
- How to manage conflict and change in ways that promote innovation, collaboration and engagement
- Why healthy disagreements are critical to high performing teams
- How to deal with conflict at work in a way that is both professional and productive
- Preparing for and engaging in difficult conversations
World’s leading expert on organizational trust
Stephen M. R. Covey is the bestselling author of The SPEED of Trust e Trust and Inspire: How Truly Great Leaders Unleash Greatness in Others. He is the former CEO of Covey Leadership Center, which, under his stewardship, became the largest leadership development company in the world. Covey personally led the strategy that propelled his father’s book, Dr. Stephen R. Covey’s The 7 Habits of Highly Effective People, to become one of the two most influential business books of the 20th Century, according to CEO Magazine.
Trust and Inspire: Unleashing Greatness in Others
- Why the old rules of leadership no longer apply
- Trust and Inspire: A comprehensive framework for an alternative to command and control
- How trust and collaboration will be the foundation of the future of work
- Revealing the fundamental beliefs of a Trust and Inspire leader
Award-winning marketer and expert on brand strategy
As the Chief Strategy Officer at Wieden+Kennedy New York, and a marketing Professor at the Ross School of Business, University of Michigan, Marcus Collins bridges the academic-practitioner gap for blue-chip brands and startups alike. His acclaimed book For The Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be examines the influence of culture on consumption and unpacks how everyone from marketers to activists can leverage culture to get people to take action. He is a recipient of Advertising Age’s 40 Under 40 award, and a recent inductee into the American Advertising Federation’s Advertising Hall of Achievement. In addition, he served as Head of Digital Strategy for Beyoncé.
The Future of Brands
- Why culture is the most powerful vehicle for influencing behavior and what this means for brands
- The underlying physics of how culture works and how to leverage its sway to get people to take action
- What it takes for brands to effectively engage with communities
- Understanding consumption as a cultural act – and the implications for the brands of tomorrow
- From Beyonce to the Fortune 500: Sharing practical lessons from the field
With a remarkable career spanning more than 30 years, Anne Chow is a pioneering figure in the enterprise world. She was the first woman of color CEO in AT&T’s 140+ year history, overseeing AT&T Business, a global operating unit with a workforce of 35,000 and a value of $35 billion. She has been widely recognized as a role model for inclusive leadership, driving success at the intersection of people, culture, and technology. Twice named to Fortune’s Most Powerful Women in Business, Chow is currently Lead Director on the Board of Directors of FranklinCovey, and also serves on the Board of Directors of 3M and CSX. Additionally, she is a Senior Fellow and Adjunct Professor of Executive Education at Northwestern University’s Kellogg School of Management, and the author of LEAD BIGGER: The Transformative Power of Inclusion e The Leader’s Guide to Unconscious Bias: How to Reframe Bias, Cultivate Connection and Create High-Performing Teams.
The Challenge of Realizing the Full Potential of Our Organization
- Why high performance is anchored around culture: Recognizing the foundational importance of trust and transparency in relationships
- How our paradigms, set us up for success – personally, professionally, and as a society
- Unlocking potential by recognizing bias, and emphasizing empathy and curiosity
- Tools to help you overcome unconscious bias and reframe unconscious thoughts
Professor at IESE Business School and leading expert on organizational therapy
Luis Huete has been a professor at IESE Business School since 1982 and has lectured in Harvard Business School as well as other Business Schools over the world. He has worked as a consultant with top management teams in over 800 companies in more than 70 countries, and is also a member of the Board or Advisory Boards of more than 10 companies and institutions. He is the author of several milestone management books including Servicios y Beneficios, Administración de Servicios e Clienting. His latest book, Construye tu sueño 2.0, was published in 2023.
The Talent of Transforming While Performing
- Companies are living systems: The need of “vitamins” to boost their vitality and “vaccines” to stimulate their immune systems
- The importance of diversity in teams for complex decision-making: Strategies for effective collaboration
- Invincibles in execution: How to align organizational structure, leadership, and culture with strategy
- Reshaping the dynamics and formats of executive committees
Renowned marketing executive, author and expert on digital transformation
A renowned marketing executive and expert on digital transformation, Adriana Arismendi is a visionary leader with extensive corporate experience as a leader in international companies such as BBVA, Sony, Casa Editorial El Tiempo and Bancolombia. Currently, she serves as Corporate Vice President of Marketing and Digital Sales at Grupo Bancolombia. She specializes in motivating and inspiring teams to unlock their full potential and challenging conventional wisdom to drive positive change. She is the author of the Amazon International Bestseller Líder irreverente.
Leading Sustainable Business Transformation
- The relationship between culture, leadership and exponential growth: Questions every business leader should be asking
- How to resolve the competitiveness dilemma: Keys to distinguishing between originality and speed
- Understanding the essence of competitive organizations: How to use your brand as an enabler of business ambition
- Strategies for sustainable business growth: The role of data and analytics, flexibility and creativity
Musician and expert in entrepreneurship, innovation and virtuosity
Com mais de 25 anos de experiência empresarial e de gestão, Felipe Gómez desenvolveu um conjunto de ferramentas próprias e comprovadas que ajudam os líderes, as equipas e as organizações a alcançar um desempenho extraordinário. Com base na sua paixão pela música e no seu piano de cauda em palco, Gómez inspira as suas audiências e fornece os recursos necessários para atingir consistentemente a excelência operacional, criar ligações significativas e construir culturas eficazes de inovação. É também o autor do livro best-seller Attitude-E: The Method for Being Entrepreneurial and Fulfilling your Dreams.
The Power of Virtuosity
- What it means to be a virtuoso and why it’s an important quality for organizations in today’s world
- Identifying the keys to be a virtuoso in everything we set out to do
- The mindsets and behaviors that leaders and companies should adopt to thrive
- The importance of perfecting our methods, being more aware of the attitudes we assume and doing everything we do with love and passion