Centro de Convenciones Norte, IFEMA
12 & 13 November 2025
WORLD BUSINESS FORUM SPEAKERS 2025
Adam Grant
Talent
Brené Brown
Leadership
Innovation
Strategy
Creativity
Anne Chow
High Performance Teams
WORLD BUSINESS FORUM SPEAKERS 2025
Talent
Adam Grant
Groundbreaking organizational psychologist and top-rated professor at Wharton
Leadership
Brené Brown
Research Professor and Author
Innovation
Peter Diamandis
Founder and Executive Chairman of the XPRIZE Foundation
High Performance Teams
Anne Chow
Groundbreaking leader and former CEO at AT&T Business
Europa & the Global Economy
Nouriel Roubini
Renowned economist and Professor Emeritus at the Stern School of Business at NYU
Creativity
Inma Shara
One of the best orchestra conductors in the world
Strategy
Gary Hamel
World renowned business thinker and management innovator
ABOUT WORLD BUSINESS FORUM
Since 2004, the World Business Forum Madrid gathers thousands of senior executives to learn from a program of world-class business thought leaders.
The Forum focuses on the most relevant management topics for today’s business leaders as they face the challenge of steering their teams and organizations.
Why Attend?
Learning
Absorb wisdom from world renowned business thought leaders.
A curated program that tackles today’s most pressingleadership challenges head-on.
Inspiration
Superchange your organization.
Walk away with transformative ideas and the inspiration to turn them into reality.
Networking
Expand your inner circle.
Rub shoulders with over 2,000 decision-makers, innovators, and industry leaders.
ABOUT WOBI MEMBERSHIP
The Next Evolution Of WOBI Is Here.
Introducing WOBI Membership, your annual subscription to the world’s best management content and a global community of senior executives.
Your WOBI Membership Includes Access To:
- WORLD BUSINESS FORUM MADRID 2025 in person
- WORLD BUSINESS FORUMS WORLDWIDE on demand
- Year-Round Digital Content
- networking opportunities
- A GLOBAL EXECUTIVE COMMUNITY
Your ticket to WOBI’s annual flagship event. Two days of ideas and inspiration while expanding your professional network.
Watch full sessions and highlights from all this year’s World Business Forums from around the globe.
*Available for 30 days on demand after event date.
Curated content from WOBI’s network of world class management thought leaders, in multiple formats and topics.
Join local in-person content and networking events to connect and share experiences with other leaders.
Form part of an exclusive community of business leaders from around the world.
BECOME A MEMBER
wobi membership Gold
Offer Valid Until January 31st
What’s Included
Access to World Business Forum Madrid 2025
Watch World Business Forums Worldwide On Demand
300+ hours of WOBI’s digital content
Exclusive networking opportunities
A Global Executive Community
Welcome Kit
Access to the two-day congress
Attendee Certificate
Simultaneous translation
Coffee Break
Networking Cocktail
wobi membership PLATINUM
Offer Valid Until January 31st
What’s Included
All WOBI Membership
Gold Benefits
Platinum Lunches
Preferential Seating
wobi membership Gold
Offer Valid Until January 31st
What’s Included
Access to World Business Forum Madrid 2025
Watch World Business Forums Worldwide On Demand
300+ hours of WOBI’s digital content
Exclusive networking opportunities
A Global Executive Community
Welcome Kit
Access to the two-day congress
Attendee Certificate
Simultaneous translation
Coffee Break
Networking Cocktail
wobi membership PLATINUM
Offer Valid Until January 31st
What’s Included
All WOBI Membership
Gold Benefits
Preferential Seating
wobi membership Gold
Offer Valid Until January 31st
What’s Included
Access to World Business Forum Madrid 2025
Watch World Business Forums Worldwide On Demand
300+ hours of WOBI’s digital content
Exclusive networking opportunities
A Global Executive Community
Welcome Kit
Access to the two-day congress
Attendee Certificate
Simultaneous translation
Coffee Break
Networking Cocktail
wobi membership PLATINUM
Offer Valid Until January 31st
What’s Included
All WOBI Membership
Gold Benefits
Preferential Seating
FREQUENTLY ASKED QUESTIONS
WOBI Membership Benefits
What is WOBI Membership?
WOBI Membership is an exclusive subscription service that provides year-round access to learning, inspiration, and networking opportunities for business leaders.
What is included?
– Access to the World Business Forum – your ticket to WOBI’s annual flagship event
– Watch all World Business Forum 2024 worldwide on demand until December 31st plus highlights, summaries and the best moments of our events around the globe
– Full access to 300+ hours of WOBI’s Digital Content, which is continuously updated with insights from global management thought leaders
– Up-to-Date content and inspiration
– Exclusive networking opportunities – content and networking events
– Be a part of a global executive community
Why WOBI Membership and not just my ticket for the World Business Forum?
We wanted to extend your 2-day ticket to World Business Forum into a 365-days a year experience. That is why, when purchasing your World Business Forum, your automacally, and at no additional cost, become a WOBI Member, accessing to our year-round, inspirational and networking resources & opportunities.
How do I access WOBI events on demand?
With WOBI Membership, you can watch full sessions from the 2024 event until December 15th and highlights from World Business Forum events worldwide on demand through our digital platform up to 30 days after the in-person event finishes.
How long will I be able to watch the On Demand full keynotes of World Business Forum around the world?
You will have access to the full keynotes of the World Business Forum on demand until December 15th. After that, you’ll still be able to enjoy an exclusive, curated selection of highlights, as well as the special compilation program, The Best of World Business Forum Worldwide 2024. Of course, if you purchase your ticket after December 15th 2024, you’ll be able to access to all full 2025 World Business Forums.
How often is the content in the Digital Content Library updated?
The content is continuously updated with new materials from WOBI’s events and global experts.
Are networking opportunities included in WOBI Membership?
Yes! Outsides of networking opportunities during World Business Forum, members can participate in exclusive local content and networking events designed to foster connections with other business leaders.
Can I access WOBI Membership from any location?
Yes, WOBI Membership is accessible globally, and members can engage with the content and community from anywhere in the world.
What are the benefits of the WOBI Membership community?
Access to the World Business Forum 2025
– Your ticket to WOBI’s annual flagship event. Two days of ideas and inspiration while expanding your professional network.
Exclusive Networking Opportunities
– Join local in-person content networking events to connect and share experiences with other leaders
A Global Executive Community
– Form part of an exclusive community of business leaders from around the world
What if I don’t live in any of those countries and therefore cannot enjoy the World Business Forum in-person benefit?
We know that not everyone can attend our World Business Forums in person, that is why we have created an all-digital WOBI Membership that will allow you to enjoy all of our World Business Forum’s online and on demand.
How will I access my WOBI Membership?
You can access both, from any device:
Access the web version here
And download Mobile APP
Once you are there, you’ll find an icon for WOBI Membership, just login with your credentials and start enjoying your benefits.
How does group membership work, and when do beneficiaries get access?
After purchasing group memberships, you’ll need to decide who within your company will be the beneficiaries. Your WOBI account manager will assist you in assigning these memberships, ensuring that the selected individuals can start enjoying the benefits of WOBI Membership right away.
What if I’ve already purchased a 2025 World Business Forum ticket?
If you’ve already purchased a ticket for the 2025 World Business Forum, you’ll automatically get your WOBI Membership. Your account manager will help you assign the membership to yourself or others within your company so you can start enjoying the benefits right away.
Subscription & Duration
How can I subscribe to WOBI Membership?
You can easily subscribe to WOBI Membership through our website by following the steps provided during checkout. Alternatively, if you’re part of a group or corporate package, you can contact your account manager to assist with the process.
What payment methods are available?
We offer flexible payment options, including paying by card or direct debit, which will be charged based on your preferred payment schedule. You can choose to pay for your membership either yearly or monthly, depending on what works best for you.
When does my WOBI Membership start?
Your WOBI Membership starts as soon as your purchase is confirmed. For presale purchases, access to membership benefits will be available immediately upon confirmation, and ticket nominations for events will be required ahead of the event dates.
How long does a WOBI Membership last?
A WOBI Membership typically lasts one year from the date of purchase until the next year’s event.
Renewal & Cancellation
How do I renew my WOBI Membership?
Membership renewal options will be available through your WOBI Account Manager who will contact you before renewal. You will receive a reminder to renew 30 days before your subscription ends.
How does automatic renewal work? Will members be notified before renewal?
You’ll be able to choose between on time purchase or automatic renewals if you like to ensure continued access to all membership benefits. Members will receive a notification before the renewal charge is processed, giving them the opportunity to opt out if they choose if they want to renew.
Can I cancel my WOBI Membership?
You can cancel your membership anytime. Cancellations are eligible for a full refund within 15 days of subscription. If you wish to cancel your membership after the 15 days we will refund you a proportionate amount equivalent to the time remaining in your membership.
Refunds are not applicable in the 45 days before the World Business Forum or if you have already attended the World Business Forum.
Will I receive a refund if I cancel my WOBI Membership?
Subscribers will be able to cancel their Membership by submitting a written cancellation notice to WOBI within 45 (forty-five) days prior to the date of the World Business Forum event.
WOBI will process a refund to the subscriber in accordance to these calculations:
WOBI will divide the yearly amount paid for the acquisition of its Membership into 12 (twelve) equal instalments, so the amount to be refunded by WOBI will be the result of multiplying the value of 1 (one) instalment times the remaining months of the Membership’s term.
The Membership is non-refundable once the subscriber has attended the corresponding World Business Forum.
If cancellation submission complies with all the aforementioned requirements, WOBI will process the refund within 30 (thirty) calendar days following receipt of the submission.
What happens If I cannot attend the World Business Forum?
Your World Business Forum ticket can be transferred to next year’s event, allowing you to bring an additional person to share the experience with you. This benefit is available as long as you maintain your active WOBI membership for the following year. Your previous ticket will be honored only with an active membership subscription.
If I sign up for example in July and attend the World Business Forum in November, when will my membership renew?
Your membership will last for one full year from the date of sign-up. So, if you sign up in July and attend the World Business Forum in November, your membership won’t renew until July of the following year, ensuring you receive the full 12 months of benefits.
Supporting Sponsors
Technical Partners
Technical Partners
Technical Partners
Technical Partners
Official Car Rental
Official Car
Official Clothing Brand
Official Healthy Partner
Official Train Partner
Official 5 Star Hotel
PR & Comunication Partner
Institutional Partner
Media Partner
Strategic Partners
Inma Shara
Creativity
An international authority in classical music, Inma Shara is one of the world’s finest orchestra conductors. At age 27, she debuted as a conductor and has since led world-renowned orchestras such as the London Philharmonic Orchestra, the Israel Philharmonic, the Czech National Symphony, and the Russian National Orchestra. Her professional career has been honored with the European Excellence Award, and she has been named an Honorary Ambassador of Spain’s Brand by Foro de Marcas Renombradas Españolas.
Beyond music, Shara collaborates with non-profit organizations and is strongly committed to child protection and scientific research in health. She has conducted concerts presided over by H.M. Queen Sofía, with proceeds dedicated to Fundación Reina Sofía’s Alzheimer’s Project, as well as by Pope Benedict XVI at the Vatican in celebration of the 60th anniversary of the Universal Declaration of Human Rights. Additionally, she is the author of La Batuta Invisible: El liderazgo que genera armonía.
Leadership that Creates Harmony
- The symphony of success: Inspiring creativity and high performance within teams
- How to align talented, diverse team members with organizational objectives
- Balancing purpose and teamwork to achieve extraordinary results
Gary Hamel
Strategy
Gary Hamel is one of the world’s most influential and iconoclastic business thinkers who has led transformational efforts in some of the world’s most notable companies helping to create billions of dollars in shareholder value. For over four decades, Hamel has served on the faculty of the London Business School and he is the director of the Management Lab. Hamel is an author of landmark books such as Competing for the Future, The Future of Management and Humanocracy: Creating Organizations as Amazing as the People Inside Them. The Wall Street Journal has ranked Hamel as the world’s most influential business thinker, and Fortune magazine has called him “the world’s leading expert on business strategy.”
Building a Strategy for Evolutionary Advantage
- How to build an organization that can change as fast as change itself
- Why organizations must embrace new principles of experimentation, openness, meritocracy, freedom and audacity
- Adopting open strategy: The challenge of unleashing the collective intelligence in your organization
- How to make innovation a core competence: Revealing a systematic approach to increasing capacity for continuous, breakthrough innovation
Adam Grant
Talent
Adam Grant is an organizational psychologist and bestselling author who explores the science of motivation, generosity, rethinking, and potential. Wharton’s top-rated professor for seven straight years, he is the #1 New York Times bestselling author of six books that have sold millions of copies and been translated into 45 languages: Hidden Potential, Think Again, Give and Take, Originals, Option B, and Power Moves. Grant earned tenure at Wharton while still in his twenties and he is a leading expert on how we can find motivation and meaning, rethink assumptions, and live more generous and creative lives.
Unlocking Hidden Potential for Exceptional Leadership
- A new framework for raising aspirations, exceeding expectations, and leveraging strengths for success
- How to build the character skills and motivational structures to develop your leadership potential
- Designing systems to create opportunities for those who have been underrated and overlooked
- Developing the competencies needed to respond to and find strength in adversity
Brené Brown
Leadership
Research Professor and Author
Dr. Brené Brown is a research professor at the University of Houston, where she holds the Huffington Foundation Endowed Chair at the Graduate College of Social Work. She also holds the position of visiting professor in management at the University of Texas at Austin McCombs School of Business. Brown has spent the past two decades studying courage, vulnerability, shame, and empathy. She is the author of six #1 New York Times bestsellers and is the host of two award-winning podcasts, Unlocking Us and Dare to Lead. Brown spends most of her time working in organizations around the world, helping develop braver leaders and more courageous cultures.
The Courage to Lead
- Building the Strength and Grounded Confidence to Lead
- Armored leadership vs. Daring leadership
- The Role of Curiosity and Humility in Mental Toughness
Peter Diamandis
Innovation
Founder and Executive Chairman of the XPRIZE Foundation
Named by Fortune as one of the World’s 50 Greatest Leaders, Peter Diamandis is the Founder and Executive Chairman of the XPRIZE Foundation, which leads the world in designing and operating large-scale incentive competitions. He is also the Executive Founder of Singularity University. As an entrepreneur, Diamandis has started over 25 companies in the areas of longevity, space, venture capital and education.
He is co-Founder and Vice-Chairman of two public companies, Celularity and Vaxxinity, and co-Founder and Chairman of Fountain Life, a fully-integrated platform delivering predictive, preventative, personalized and data-driven health. He is also co-Founder of BOLD Capital Partners, a venture fund with a half-billion dollars under management investing in exponential technologies and longevity companies. Diamandis is also the bestselling author of Abundance: The Future Is Better Than You Think, BOLD: How to go Big, Create Wealth and Impact the World and The Future is Faster Than You Think. Most recently Diamandis co-Authored the #1 best seller LIFE FORCE with Tony Robbins.
A Roadmap to Our Near Future
- The effects of the crash between AI, robotics, and virtual reality with 3D printing, blockchain and global gigabit networks
- How these convergences will impact today’s biggest industries
- How it will change the way we raise our kids, govern our nations, and care for our planet
- The meta-trends that will transform business and beyond
Noriel Roubini
Europa & The Global Economy
Renowned economist and Professor Emeritus at the Stern School of Business at NYU
One of the world’s foremost experts on the global economy, Nouriel Roubini is CEO of Roubini Macro Associates, LLC, a global macroeconomic consultancy firm in New York and Professor Emeritus at the Stern School of Business at NYU. He famously predicted the 2008 financial crisis two years before it happened at a 2006 address to the International Monetary Fund. Dr. Roubini has extensive policy experience as well as broad academic credentials, consulting for the International Monetary Fund, the World Bank and numerous other prominent public and private institutions. A widely published author, Roubini’s most recent bestselling publication is Megathreats: Ten Dangerous Trends That Imperil Our Future, And How to Survive Them.
Navigating Globalization, Technology, and Economic Challenges
- Disruptive technologies and the global economy: AI threats and opportunities
- Globalization and economic challenges: Shaping the future landscape
- Business and government strategies to navigate complex geopolitical and economic landscapes
- Identifying and tackling the megathreats of the future
Anne Chow
High Performance Teams
With a remarkable career spanning more than 30 years, Anne Chow is a pioneering figure in the enterprise world. She was the first woman of color CEO in AT&T’s 140+ year history, overseeing AT&T Business, a global operating unit with a workforce of 35,000 and a value of $35 billion. She has been widely recognized as a role model for inclusive leadership, driving success at the intersection of people, culture, and technology. Twice named to Fortune’s Most Powerful Women in Business, Chow is currently Lead Director on the Board of Directors of FranklinCovey, and also serves on the Board of Directors of 3M and CSX. Additionally, she is a Senior Fellow and Adjunct Professor of Executive Education at Northwestern University’s Kellogg School of Management, and the author of LEAD BIGGER: The Transformative Power of Inclusion and The Leader’s Guide to Unconscious Bias: How to Reframe Bias, Cultivate Connection and Create High-Performing Teams.
The Challenge of Realizing the Full Potential of Our Organizations
- Why high performance is anchored around culture: Recognizing the foundational importance of trust and transparency in relationships
- How our paradigms set us up for success – personally, professionally, and as a society
- Unlocking potential by recognizing bias, and emphasizing empathy and curiosity
- Tools to help you overcome unconscious bias and reframe unconscious thoughts
Offer Valid Until January 31st
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