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Since 2004, the World Business Forum Bogota has brought together thousands of senior executives from across the globe to learn directly from the world’s most influential business thinkers.
We focus on the most relevant topics for today’s leaders–from innovation and strategy to culture and performance–empowering organizations to thrive in an era of constant change.
World Business Forum Speakers 2026
Teatro Mayor Julio Mario Santo Domingo
28 & 29 October 2026
Francis Ford Coppola
Creativity
One of the greatest directors
and filmmakers of all time
Renée Mauborgne
Strategy
INSEAD Distinguished Fellow and
co-author of Blue Ocean Strategy
Carl Lewis
High Performance
One of the greatest Olympians
of all time
Rita McGrath
Innovation & Growth
Leading innovation and strategy expert and
professor at Columbia Business School
Efrén Martínez
Self-Management
Renowned psychologist and
expert in human potential development
Tricia Wang
AI & The future of work
CEO of Advanced AI Society and
AI advisor for Fortune 500 companies
Scott Anthony
Disruption
Professor at Tuck School of Business
and expert on disruptive innovation
Pilar Jericó
Leadership
Entrepreneur, bestselling author, and
recipient of Spain’s National Management Awards
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Watch World Business Forums Worldwide On Demand
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Welcome Kit
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Explore WOBI’s Digital Content Library
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Watch World Business Forums Worldwide On Demand
Exclusive networking opportunities
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Welcome Kit
Simultaneous translation
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Coffee Breaks
Explore WOBI’s Digital Content Library
Lunch with Speaker
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Preferential Seating
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$6.900.000+IVA
Offer Valid Until December 19th
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Access to World Business Forum Bogota 2026
Watch World Business Forums Worldwide On Demand
Exclusive networking opportunities
A Global Executive Community
Welcome Kit
Simultaneous translation
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Coffee Breaks
Explore WOBI’s Digital Content Library
Lunch
Dedicated Registration Desk
Preferential Seating
PLATINUM
$4.071.500+IVA c/u
$9.200.000+IVA
Offer Valid Until December 19th
What’s Included
Access to World Business Forum Bogota 2026
Watch World Business Forums Worldwide On Demand
Exclusive networking opportunities
A Global Executive Community
Welcome Kit
Simultaneous translation
Certificate of attendance
Coffee Breaks
Explore WOBI’s Digital Content Library
Lunch with Speaker
Dedicated Registration Desk
Preferential Seating
Gold
$2.952.000+IVA c/u
$6.900.000+IVA
Offer Valid Until December 19th
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Access to World Business Forum Bogota 2026
Watch World Business Forums Worldwide On Demand
300+ hours of WOBI’s digital content
Exclusive networking opportunities
A Global Executive Community
Welcome Kit
Simultaneous translation
Certificate of attendance
Coffee Breaks
Explore WOBI’s Digital Content Library
Lunch
Dedicated Registration Desk
Preferential Seating
PLATINUM
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$9.200.000+IVA
Offer Valid Until December 19th
What’s Included
Access to World Business Forum Bogota 2026
Watch World Business Forums Worldwide On Demand
300+ hours of WOBI’s digital content
Exclusive networking opportunities
A Global Executive Community
Welcome Kit
Simultaneous translation
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Coffee Breaks
Explore WOBI’s Digital Content Library
Lunch with Speaker
Dedicated Registration Desk
Preferential Seating
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Francis Ford Coppola
One of the greatest directors and filmmakers of all time
Francis Ford Coppola is a highly renowned film director, producer, and screenwriter. He has won multiple prestigious awards, including five Academy Awards, six Golden Globe Awards, two Palmes d’Or, and a British Academy Film Award (BAFTA). Coppola’s most notable films, such as The Godfather trilogy – which transformed the gangster genre – and Apocalypse Now, have established him as one of the most significant filmmakers in American history. Apart from his filmmaking career, Coppola has expanded his horizons into the wine and hospitality industry, establishing the Francis Ford Coppola Presents brand, which offers various resorts, cafes, and wineries located in California, Guatemala, and Belize.
Leading Creativity: Lessons from a Master Director
- The skills and characteristics needed to consistently and effectively push creative boundaries
- Producing award-winning performances: How to identify and get the best out of your talent
- A different approach for dealing with doubt, uncertainty and failure
- The evolution of storytelling: Keys to develop powerful stories that capture people’s imaginations
Carl Lewis
One of the greatest Olympians of all time
Recognized as one of the most successful athletes in history, Carl Lewis is a track and field legend, world-record breaker, and ten-time Olympic medalist (with nine golds and one silver). Named Sportsman of the Century by the International Olympic Committee in 1999, Lewis redefined consistency and longevity by sustaining peak performance over many years, competing in five Olympic Games. An eight-time world champion, he set the then–world record in the 100m at the 1991 World Championships in Tokyo at the age of 30 – an age considered past prime for sprinters and long jumpers. Beyond his sports career, he founded The Carl Lewis Foundation in 1984 to support disadvantaged youth and continues to dedicate his influence to business, education and social impact initiatives.
The “I Can Do That” Mindset
- Talent is just the start: What it takes to develop a champion mindset, overcome the odds and sustain success over the long term
- The “I Can Do That” Mindset: Developing the mental strength to give you the edge when the pressure is on
- Staying motivated: How to maintain the desire to keep setting the bar higher year after year
- Don’t focus on being at the top, but on being better: Lessons from an Olympic champion in driving continuous improvement
Scott D.Anthony
Professor at Tuck School of Business and expert on disruptive innovation
Scott D. Anthony is an internationally recognized expert on disruptive innovation and strategic transformation. A Professor of Strategy at the Tuck School of Business at Dartmouth, he has spent more than 20 years at Innosight, a growth strategy consultancy founded by Harvard Business School Professor Clayton Christensen, advising governments and Fortune 500 companies worldwide. Named multiple times to the Thinkers50 list of the world’s most influential management thinkers, he is the author of several influential books, including his latest work Epic Disruptions: 11 Innovations That Shaped Our Modern World. In addition, he is the most published digital author on HBR.org.
Decoding Disruption: Leading with Optimism in Times of Uncertainty
- Lessons from history’s epic disruptions to decode today’s transformative forces
- Navigating “the messy middle” with clarity and calm when disruption creates uncertainty
- Stripping away the myths of innovation to realistically assess and implement emerging technologies
- Practical mindsets to balance paradoxes and turn uncertainty into opportunity
Tricia Wang
CEO of Advanced AI Society and AI advisor for Fortune 500 companies
Tricia Wang, Ph.D. is a globally recognized technology and strategy expert who helps organizations future-proof at the intersection of AI, data, and human insight. She is CEO of the Advanced AI Society, bringing together industry leaders to develop open, high-value AI solutions, and founder of Sudden Compass, advising Fortune 500 companies such as Google, Spotify and P&G on data strategy, digital transformation, and responsible AI. Known for coining “quantification bias” and championing “thick data,” Wang has over two decades of global experience guiding leaders to use technology in ways that serve both business growth and human dignity. She co-founded CRADL (Crypto Research and Design Lab) with the World Economic Forum, the first lab exploring how decentralized technologies return agency to individuals.
The Human Edge in an AI World
- Elevate the Human Element: Combine thick and big data to design products and experiences that truly resonate
- Demystify AI: Navigate AI’s evolution and leverage it to make smarter decisions and drive growth
- The CARE Framework: Build Coachability, Adaptive intelligence, Responsibility, and Extension of self to turn AI into a creative collaborator
- Lead with Empathy: Integrate human-centered insights to deliver meaningful, measurable impact
Rita McGrath
Leading innovation and strategy expert and professor at Columbia Business School
Prof. Rita McGrath is widely recognized as a global authority on leading innovation and growth during times of uncertainty. Consistently ranked among the top 10 management thinkers globally by Thinkers50, she is also a recipient of their #1 award in strategy. As a consultant to CEOs, her work has had a lasting impact on the strategy and growth programs of Fortune 500 companies worldwide. She is the author of five books including the best-selling The End of Competitive Advantage and Discovery Driven Growth, cited by Clayton Christensen as creating “one of the most important management ideas ever developed”. She is also the founder of Valize, an innovation platform whose mission is to help organizations build lasting innovation capability as the basis for long-term shared prosperity.
Strategies to Drive Innovation and Growth
- The New Strategy Playbook: Navigate shifts, rethink growth, and reinvent your approach
- Innovation in Action: Turn ideas into results with tools your team can apply immediately
- Spot Early Signals: Detect trends and changes before they disrupt your business
- Break Down Barriers: Align teams, foster collaboration, and accelerate execution
Pilar Jericó
Entrepreneur, bestselling author, and recipient of Spain’s National Management Award
Pilar Jericó is one of the leading voices in humanistic management in Spain. An entrepreneur, author, and leadership expert, she has been honored with the National Management Award and named among Spain’s Top Women Leaders. She has published 12 books, including the bestsellers NoMiedo, Change Mindset, and Gestión del Talento. As President of the consulting firm beUp, she has led projects in more than 300 companies across Europe and Latin America, including Grupo Santander, Vodafone, and AXA.
Change Mindset: Fearless Leadership in Organizations
- How to overcome the culture of fear to unlock the potential of people and teams
- The role of humanistic leadership in the age of Artificial Intelligence
- Practical strategies to foster trust and cross-functional collaboration
- Keys to turning change into an opportunity for personal and business growth
Renée Mauborgne
INSEAD Distinguished Fellow and co-author of Blue Ocean Strategy
Renée Mauborgne is a leading business strategist, Distinguished Fellow, professor of strategy and Co-Director of the Blue Ocean Strategy Institute at INSEAD. Together with her colleague W. Chan Kim, she co-authored the global bestseller Blue Ocean Strategy, which has sold over four million copies and is recognized as a cornerstone in strategic management. In 2023, they released Beyond Disruption and were honored by Harvard Business Review’s 100th-anniversary list as two of the four most influential thinkers Her pioneering approach to business growth, focused on creating value without destructive competition, has influenced organizations worldwide.
Leading Growth Beyond Competition: Strategies for Sustainable Innovation
- Discover how to create new, competition-free markets using the timeless Blue Ocean principles
- Unlock growth opportunities through nondisruptive creation while preserving industries, jobs, and communities – so business and society thrive together
- Apply adaptable strategies to navigate uncertainty and leverage disruption constructively
- Learn from a decade-long study across 30+ industries and global case studies to balance innovation, value creation, and sustainable impact
Efren Martínez
Renowned psychologist and expert in human potential development
Efren Martínez holds a Ph.D. in Psychology and is the President of Meaning Group. Author of 27 books, he has specialized in the study of human personality and the development of individual and organizational potential. Over the past 30 years, Martínez has delivered more than 2,200 conferences in over 20 countries, including a remarkable participation as part of a team that achieved a Guinness World Record. His work has helped thousands of individuals, business leaders, and public figures overcome challenges and enhance their performance, establishing him as one of the most influential voices in leadership, personal development, and talent management.
Strategic Self-Management: Leadership, Resilience, and Purpose
- How to manage stress, protect mental health, and build resilience to achieve high performance and long-term success
- Possibilist mindset: the key to making strategic decisions in times of uncertainty
- Leader’s personality and its impact on leadership and team effectiveness
- Personal and organizational purpose: how to align them to maximize impact, motivation, and results
Offer Valid Until December 19th
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