ABOUT WORLD BUSINESS FORUM
Since 2004, the World Business Forum Bogota gathers thousands of senior executives to learn from a program of world-class business thought leaders.
The Forum focuses on the most relevant management topics for today’s business leaders as they face the challenge of steering their teams and organizations.
Why Attend?
Learning
Absorb wisdom from world renowned business thought leaders.
A curated program that tackles today’s most pressingleadership challenges head-on.
Inspiration
Superchange your organization.
Walk away with transformative ideas and the inspiration to turn them into reality.
Networking
Expand your inner circle.
Rub shoulders with over 2,000 decision-makers, innovators, and industry leaders.
WORLD BUSINESS FORUM SPEAKERS 2025
WORLD BUSINESS FORUM SPEAKERS 2025
Leadership
Brené Brown
Research Professor and Author
Talent
Adam Grant
Groundbreaking organizational psychologist and top-rated professor at Wharton
Performance
Simone Biles
The most decorated gymnast of all time
Self-Management
James Clear
Best-selling author of Atomic Habits
High Performance
Michael Phelps
Most decorated Olympian of all time
Strategy
Scott Galloway
Serial entrepreneur, award-winning podcaster and professor at NYU Stern
Creativity
Seth Godin
One of today’s most influential management thinkers and serial entrepreneur
Innovation: Tesla Case
Jon McNeill
Innovator and former President of Tesla Motors
Innovation
Peter Diamandis
Founder and Executive Chairman of the XPRIZE Foundation
Strategy
Gary Hamel
World renowned business thinker and management innovator
AI Strategy
Ayanna Howard
Pioneering innovator, entrepreneur and inventor of robotic technologies and AI for industry
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Michael Phelps
High Performance
The most successful Olympian of all time
One of the world’s most admired athletes and the most decorated Olympian of all time, Phelps competed in his first Olympic Games at the age of 15. He has a total of 28 medals, 23 of which are gold. He is the first American male swimmer to earn a spot on five Olympic teams and at the 2016 Olympic Games, he became the oldest individual gold medalist in Olympic swimming history.
In 2008 Phelps created the Michael Phelps Foundation and in 2010, in collaboration with the Michael Phelps Swim School and KidsHealth.org, developed the “im” program that teaches children the importance of being active and healthy, focusing on the sport of swimming. Since retiring from competitive swimming, Phelps has also been actively involved in mental health awareness and promotion.
Sustaining High Performance
- Insights on goal setting and the mindset necessary to prepare for success
- Facing failure and self-doubt: Lessons learnt from when times were toughest
- Staying motivated: Developing the desire to keep setting the bar higher year after year
- The importance of raising awareness around mental health and personal wellbeing to sustain high performance
Ayanna Howard
AI Strategy
A former senior robotics researcher and Mars Exploration research engineer at NASA’s Jet Propulsion Laboratory, Ayanna Howard is the current Dean of Engineering at The Ohio State University. She is the co-founder and board director of Zyrobotics, a STEM education and therapy company that designs products for children with special needs. Foremost authority on human emotion-centered robotic design, her work and accomplishments have been the subject of numerous articles and profiles, including in Time, USA Today and Black Enterprise. Howard is also the author of the best-selling audiobook Sex, Race, and Robots: How to Be Human in the Age of AI.
Make AI Work For Your Business
- How AI and robotics will define the future of businesses across industries: An optimistic approach
- Understanding and mitigating the unintended consequences and ethical challenges of AI
- Leveraging AI for human-centered innovation: Strategies for enhancing productivity and connection
- Diverse teams in AI development: Keys to creating inclusive products
Adam Grant
Talent
Adam Grant is an organizational psychologist and bestselling author who explores the science of motivation, generosity, rethinking, and potential. Wharton’s top-rated professor for seven straight years, he is the #1 New York Times bestselling author of six books that have sold millions of copies and been translated into 45 languages: Hidden Potential, Think Again, Give and Take, Originals, Option B, and Power Moves. Grant earned tenure at Wharton while still in his twenties and he is a leading expert on how we can find motivation and meaning, rethink assumptions, and live more generous and creative lives.
Unlocking Hidden Potential for Exceptional Leadership
- A new framework for raising aspirations, exceeding expectations, and leveraging strengths for success
- How to build the character skills and motivational structures to develop your leadership potential
- Designing systems to create opportunities for those who have been underrated and overlooked
- Developing the competencies needed to respond to and find strength in adversity
Brené Brown
Leadership
Research Professor and Author
Dr. Brené Brown is a research professor at the University of Houston, where she holds the Huffington Foundation Endowed Chair at the Graduate College of Social Work. She also holds the position of visiting professor in management at the University of Texas at Austin McCombs School of Business. Brown has spent the past two decades studying courage, vulnerability, shame, and empathy. She is the author of six #1 New York Times bestsellers and is the host of two award-winning podcasts, Unlocking Us and Dare to Lead. Brown spends most of her time working in organizations around the world, helping develop braver leaders and more courageous cultures.
The Courage to Lead
- Building the Strength and Grounded Confidence to Lead
- Armored leadership vs. Daring leadership
- The Role of Curiosity and Humility in Mental Toughness
Scott Galloway
Strategy
Scott Galloway, an influential expert in brand strategy, is the clinical professor at the NYU Stern School of Business, a position he has held for more than twenty years. He is also a tech entrepreneur who founded several firms, including L2, Red Envelope, and Prophet Brand Strategy. Galloway is the author of several New York Times bestselling books, including The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google and Post Corona: From Crisis to Opportunity. Recognized by the World Economic Forum as one of the “Global Leaders of Tomorrow,” he has advised prominent brands and organizations such as Gateway Inc. and Urban Outfitters.
The Future of Strategy: Navigating Trends to Discover Creative Solutions
- Cuts through the noise: The products and trends that are receiving too much vs. too little attention and investment
- Creative solutions that will shape the future across various sectors over the next decade and beyond
- AI Strategy: Its rise, impact, driving innovation, and creating new opportunities
- What winning brands have in common and how to implement their strategies
Seth Godin
Creativity
Seth Godin is one of the most inspiring, influential, and creative business thinkers of our time. Author of 22 international bestselling books translated into 39 languages, Godin covers a wide range of topics from creativity and change processes to how ideas are transmitted. Notable works include Purple Cow and Linchpin, and his most recent book, This Is Strategy: Make Better Plans. A serial entrepreneur, Godin also writes one of the world’s most prestigious and widely read blogs, where he publishes daily insights on management and the digital world.
Leading Creativity through the Pursuit of the Unconventional
- The importance of “doing work that matters”: Creating value and impact rather than following trends
- Keys to embracing originality and breaking away from conventional norms
- The skills and characteristics needed to consistently and effectively push creative boundaries
- How to promote a mindset of lifelong learning and curiosity to keep ideas fresh and innovative
- How creativity connects with marketing and is the act of solving interesting problems
Simone Biles
Performance
Widely regarded as the greatest gymnast of all time, Simone Biles has revolutionized the sport with her extraordinary skill, and in the process has become a symbol of resilience, humility, and advocacy for mental health. She has captured six All-Around World Championship titles, making her the most decorated gymnast in World Championships history with 30 medals, including 23 gold. An eleven-time Olympic medalist, Biles’ technical prowess has led to an unprecedented five gymnastic skills being named after her. Her autobiography, Courage to Soar, became a New York Times bestseller, and her remarkable story was brought to life in the Netflix series Simone Biles Rising. She also supports initiatives that help young people in foster care and adoption systems.
Rising Stronger: Well-Being, Performance, and the Road to Greatness
- Facing failure and self-doubt: Lessons learnt from when times were toughest
- The importance of raising awareness around mental health and personal wellbeing to sustain high performance
- Knowing when to step back, recover, and rise stronger: Keys to achieving greatness
- Managing pressure and prioritizing self-care while in the spotlight
James Clear
Self-Management
James Clear is the author of the #1 New York Times bestseller Atomic Habits, a transformative book that has sold over 20 million copies worldwide and has been translated into more than 60 languages. Clear’s work delves deeply into behavioral psychology, addressing the profound question, “How can we live better?” with actionable, research-based strategies that resonate across cultures and industries. He is also the creator of the 3-2-1 weekly newsletter, which reaches over 3 million email subscribers and offers distilled wisdom on habits, decision-making, and self-improvement.
Trust and Inspire: Unleashing Greatness in Others
- Research-based, proven strategies to build good habits and break bad ones
- The laws of behavior change: Key strategies for getting 1% better every day
- Overcome a lack of motivation and willpower: Building systems for success even when you’re not feeling motivated
- Identity-based habits: Shifting your mindset to create lasting change
- How to overcome procrastination and build consistency through small, daily actions
Peter Diamandis
Innovation
Founder and Executive Chairman of the XPRIZE Foundation
Named by Fortune as one of the World’s 50 Greatest Leaders, Peter Diamandis is the Founder and Executive Chairman of the XPRIZE Foundation, which leads the world in designing and operating large-scale incentive competitions. He is also the Executive Founder of Singularity University. As an entrepreneur, Diamandis has started over 25 companies in the areas of longevity, space, venture capital and education.
He is co-Founder and Vice-Chairman of two public companies, Celularity and Vaxxinity, and co-Founder and Chairman of Fountain Life, a fully-integrated platform delivering predictive, preventative, personalized and data-driven health. He is also co-Founder of BOLD Capital Partners, a venture fund with a half-billion dollars under management investing in exponential technologies and longevity companies. Diamandis is also the bestselling author of Abundance: The Future Is Better Than You Think, BOLD: How to go Big, Create Wealth and Impact the World and The Future is Faster Than You Think. Most recently Diamandis co-Authored the #1 best seller LIFE FORCE with Tony Robbins.
A Roadmap to Our Near Future
- The effects of the crash between AI, robotics, and virtual reality with 3D printing, blockchain and global gigabit networks
- How these convergences will impact today’s biggest industries
- How it will change the way we raise our kids, govern our nations, and care for our planet
- The meta-trends that will transform business and beyond
Gary Hamel
Strategy
Gary Hamel is one of the world’s most influential and iconoclastic business thinkers who has led transformational efforts in some of the world’s most notable companies helping to create billions of dollars in shareholder value. For over four decades, Hamel has served on the faculty of the London Business School and he is the director of the Management Lab. Hamel is an author of landmark books such as Competing for the Future, The Future of Management and Humanocracy: Creating Organizations as Amazing as the People Inside Them. The Wall Street Journal has ranked Hamel as the world’s most influential business thinker, and Fortune magazine has called him “the world’s leading expert on business strategy.”
Building a Strategy for Evolutionary Advantage
- How to build an organization that can change as fast as change itself
- Why organizations must embrace new principles of experimentation, openness, meritocracy, freedom and audacity
- Adopting open strategy: The challenge of unleashing the collective intelligence in your organization
- How to make innovation a core competence: Revealing a systematic approach to increasing capacity for continuous, breakthrough innovation
Jon McNeill
Innovation: Tesla Case
A visionary leader and serial entrepreneur, Jon McNeill teaches organizations how to exponentially scale businesses and drive disruptive innovation. As former President of Tesla, he oversaw a 10-fold increase in sales from $2 billion to $20 billion in just three years. In 2018, he became COO at ride-hailing app Lyft, where he helped prepare the company to go public, growing revenue from $800 million to $2 billion in the process.
Currently, McNeill is a Managing Director at DVx Ventures, a growth-stage venture platform, and serves on several boards of companies including General Motors, Lululemon and Stash Financial.
Lessons on Transformation and Growth from Inside Tesla
- Disruption, transformation and the Tesla case: The electric car everyone is watching
- Sleeping in the Tesla factory: Experiences and lessons learned with Elon Musk
- How to generate a culture of trust and accountability among employees
- Detecting and promoting disruptive and transformative ideas within your organisation: How to create an idea’s factory