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L’evento di riferimento per la business community
Since 2004, the World Business Forum Bogota has brought together thousands of senior executives from across the globe to learn directly from the world’s most influential business thinkers.
Il Forum si concentra sui temi di management più rilevanti per i business leader di oggi, che devono affrontare la sfida di guidare i loro team e le loro organizzazioni.
Speaker World Business Forum 2026
Teatro Mayor Julio Mario Santo Domingo
28 & 29 October 2026
Francis Ford Coppola
Creatività
One of the greatest directors
and filmmakers of all time
Renée Mauborgne
Strategia
INSEAD Distinguished Fellow and
co-author of Blue Ocean Strategy
Carl Lewis
High Performance
Uno dei più grandi olimpionici
di tutti i tempi
Rita McGrath
Innovation & Growth
Leading innovation and strategy expert and
e docente alla Columbia Business School
Efrén Martínez
Self-Management
Renowned psychologist and
expert in human potential development
Tricia Wang
AI & The future of work
CEO of Advanced AI Society and
AI advisor for Fortune 500 companies
Scott Anthony
Disruption
Professor at Tuck School of Business
and expert on disruptive innovation
Pilar Jericó
Leadership
Entrepreneur, bestselling author, and
recipient of Spain’s National Management Awards
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Esclusive opportunità di networking
Appartenenza a un’esclusiva community globale di leader
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Explore WOBI’s Digital Content Library
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Esclusive opportunità di networking
Appartenenza a un’esclusiva community globale di leader
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Explore WOBI’s Digital Content Library
Lunch with Speaker
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Accesso on demand a tutti i World Business Forum Worldwide
Esclusive opportunità di networking
Appartenenza a un’esclusiva community globale di leader
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Traduzione simultanea
Certificato di partecipazione
Coffee Breaks
Explore WOBI’s Digital Content Library
Lunch
Dedicated Registration Desk
Preferential Seating
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Accesso on demand a tutti i World Business Forum Worldwide
Esclusive opportunità di networking
Appartenenza a un’esclusiva community globale di leader
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Certificato di partecipazione
Coffee Breaks
Explore WOBI’s Digital Content Library
Lunch with Speaker
Dedicated Registration Desk
Preferential Seating
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$7.200.000+VAT
Offer Valid Until February 20th 2026
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Accesso on demand a tutti i World Business Forum Worldwide
Esclusive opportunità di networking
Appartenenza a un’esclusiva community globale di leader
Welcome Kit
Traduzione simultanea
Certificato di partecipazione
Coffee Breaks
Explore WOBI’s Digital Content Library
Lunch
Dedicated Registration Desk
Preferential Seating
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$9.800.000+VAT
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Accesso on demand a tutti i World Business Forum Worldwide
Esclusive opportunità di networking
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Explore WOBI’s Digital Content Library
Lunch with Speaker
Dedicated Registration Desk
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Appartenenza a un’esclusiva community globale di leader
Welcome Kit
Traduzione simultanea
Certificato di partecipazione
Coffee Break
Lunch
Explore WOBI’s Digital Content Library
Dedicated Registration Module
Preferential Seating
Corporate Access
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Accesso on demand a tutti i World Business Forum Worldwide
Esclusive opportunità di networking
Appartenenza a un’esclusiva community globale di leader
Welcome Kit
Traduzione simultanea
Certificato di partecipazione
Coffee Break
Lunch
Explore WOBI’s Digital Content Library
Dedicated Registration Module
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Francis Ford Coppola
One of the greatest directors and filmmakers of all time
Francis Ford Coppola is a highly renowned film director, producer, and screenwriter. He has won multiple prestigious awards, including five Academy Awards, six Golden Globe Awards, two Palmes d’Or, and a British Academy Film Award (BAFTA). Coppola’s most notable films, such as The Godfather trilogy – which transformed the gangster genre – and Apocalypse Now, have established him as one of the most significant filmmakers in American history. Apart from his filmmaking career, Coppola has expanded his horizons into the wine and hospitality industry, establishing the Francis Ford Coppola Presents brand, which offers various resorts, cafes, and wineries located in California, Guatemala, and Belize.
Leading Creativity: Lessons from a Master Director
- The skills and characteristics needed to consistently and effectively push creative boundaries
- Producing award-winning performances: How to identify and get the best out of your talent
- A different approach for dealing with doubt, uncertainty and failure
- The evolution of storytelling: Keys to develop powerful stories that capture people’s imaginations
Carl Lewis
Uno dei più grandi olimpionici di tutti i tempi
Riconosciuto come uno degli atleti più vincenti della storia, Carl Lewis è una leggenda dell’atletica leggera, detentore di record mondiali e vincitore di dieci medaglie olimpiche (nove ori e un argento). Nominato Sportivo del Secolo dal Comitato Olimpico Internazionale nel 1999, Lewis ha ridefinito i concetti di continuità e longevità mantenendo performance di massimo livello per molti anni, partecipando a cinque edizioni dei Giochi Olimpici. Otto volte campione del mondo, oltre alla carriera sportiva, nel 1984 ha fondato la Carl Lewis Foundation per sostenere i giovani svantaggiati e continua a dedicare la propria influenza a iniziative di business, educazione e impatto sociale.
Il mindset “I Can Do That”
- Il talento è solo l’inizio: cosa serve per sviluppare una mentalità da campione, superare gli ostacoli e sostenere il successo nel lungo periodo
- Il mindset “I Can Do That”: sviluppare la forza mentale che ti dà un vantaggio quando la pressione aumenta
- Restare motivati: come mantenere il desiderio di alzare l’asticella anno dopo anno
- Non concentrarsi sull’essere in cima, ma sull’essere migliore: le lezioni di un campione olimpico sul miglioramento continuo
Scott D.Anthony
Professor at Tuck School of Business and expert on disruptive innovation
Scott D. Anthony is an internationally recognized expert on disruptive innovation and strategic transformation. A Professor of Strategy at the Tuck School of Business at Dartmouth, he has spent more than 20 years at Innosight, a growth strategy consultancy founded by Harvard Business School Professor Clayton Christensen, advising governments and Fortune 500 companies worldwide. Named multiple times to the Thinkers50 list of the world’s most influential management thinkers, he is the author of several influential books, including his latest work Epic Disruptions: 11 Innovations That Shaped Our Modern World. In addition, he is the most published digital author on HBR.org.
Decoding Disruption: Leading with Optimism in Times of Uncertainty
- Lessons from history’s epic disruptions to decode today’s transformative forces
- Navigating “the messy middle” with clarity and calm when disruption creates uncertainty
- Stripping away the myths of innovation to realistically assess and implement emerging technologies
- Practical mindsets to balance paradoxes and turn uncertainty into opportunity
Tricia Wang
CEO dell'Advanced AI Society e consulente AI per aziende Fortune 500
Tricia Wang, Ph.D., è una riconosciuta esperta globale di tecnologia e strategia, specializzata nell’aiutare le organizzazioni a orientarsi nel futuro all’intersezione tra AI, dati e insight umani. È CEO della Advanced AI Society, che riunisce leader del settore per sviluppare soluzioni AI aperte e ad alto valore, e fondatrice di Sudden Compass, con cui consiglia aziende Fortune 500 come Google, Spotify e P&G su data strategy, trasformazione digitale e AI responsabile. Nota per aver introdotto il concetto di “quantification bias” e per la difesa del “thick data”, Wang vanta oltre vent’anni di esperienza internazionale nell’accompagnare leader a utilizzare la tecnologia in modo da sostenere sia la crescita del business che la dignità umana. Ha inoltre co-fondato CRADL (Crypto Research and Design Lab) insieme al World Economic Forum, il primo laboratorio dedicato a esplorare come le tecnologie decentralizzate possano restituire agency agli individui.
The Human Edge in an AI World
- Elevate the Human Element: Combine thick and big data to design products and experiences that truly resonate
- Demystify AI: Navigate AI’s evolution and leverage it to make smarter decisions and drive growth
- The CARE Framework: Build Coachability, Adaptive intelligence, Responsibility, and Extension of self to turn AI into a creative collaborator
- Lead with Empathy: Integrate human-centered insights to deliver meaningful, measurable impact
Rita McGrath
Leading innovation and strategy expert and professor at Columbia Business School
Rita McGrath, docente alla Columbia Business School, è riconosciuta a livello globale come una delle principali autorità in tema di innovazione e crescita nei periodi di incertezza. Come consulente di CEO e grandi aziende Fortune 500, il suo lavoro ha influenzato in modo duraturo i programmi di strategia e sviluppo a livello internazionale. Autrice di cinque libri, tra cui i bestseller The End of Competitive Advantage e Discovery Driven Growthcitati da Clayton Christensen come la creazione di “una delle idee di management più importanti mai sviluppate”. Attualmente sta scrivendo il suo prossimo libro su come le aziende possono diventare più adattive avvicinando il processo decisionale alle informazioni, e la data di pubblicazione è prevista per ottobre 2026. McGrath è inoltre fondatrice di Valize, una piattaforma di innovazione la cui missione è aiutare le organizzazioni a costruire capacità di innovazione durature come base per una prosperità condivisa di lungo periodo.
Il nuovo manuale strategico per competere in un’era di cambiamento tecnologico
- Cambiamenti tecnologici, nuove regole: ripensare il modo in cui ci si organizza, si costruiscono i modelli di business e si compete per guidare la prossima ondata di crescita
- Abbattere le barriere: allineare i team, favorire la collaborazione e accelerare l’execution
- Promuovi la crescita su larga scala: coinvolgi tutti i team dell'organizzazione, non solo i vertici aziendali
- Anticipare la disruption tecnologica: riconoscere schemi ricorrenti di cambiamento e agire in anticipo
Pilar Jericó
Entrepreneur, bestselling author, and recipient of Spain’s National Management Award
Pilar Jericó is one of the leading voices in humanistic management in Spain. An entrepreneur, author, and leadership expert, she has been honored with the National Management Award and named among Spain’s Top Women Leaders. She has published 12 books, including the bestsellers NoMiedo, Change Mindset, e Gestión del Talento. As President of the consulting firm beUp, she has led projects in more than 300 companies across Europe and Latin America, including Grupo Santander, Vodafone, and AXA.
Change Mindset: Fearless Leadership in Organizations
- How to overcome the culture of fear to unlock the potential of people and teams
- The role of humanistic leadership in the age of Artificial Intelligence
- Practical strategies to foster trust and cross-functional collaboration
- Keys to turning change into an opportunity for personal and business growth
Renée Mauborgne
INSEAD Distinguished Fellow and co-author of Blue Ocean Strategy
Renée Mauborgne is a leading business strategist, Distinguished Fellow, professor of strategy and Co-Director of the Blue Ocean Strategy Institute at INSEAD. Together with her colleague W. Chan Kim, she co-authored the global bestseller Blue Ocean Strategy, which has sold over four million copies and is recognized as a cornerstone in strategic management. In 2023, they released Beyond Disruption and were honored by Harvard Business Review’s 100th-anniversary list as two of the four most influential thinkers Her pioneering approach to business growth, focused on creating value without destructive competition, has influenced organizations worldwide.
Leading Growth Beyond Competition: Strategies for Sustainable Innovation
- Discover how to create new, competition-free markets using the timeless Blue Ocean principles
- Unlock growth opportunities through nondisruptive creation while preserving industries, jobs, and communities – so business and society thrive together
- Apply adaptable strategies to navigate uncertainty and leverage disruption constructively
- Learn from a decade-long study across 30+ industries and global case studies to balance innovation, value creation, and sustainable impact
Efren Martínez
Renowned psychologist and expert in human potential development
Efren Martínez holds a Ph.D. in Psychology and is the President of Meaning Group. Author of 27 books, he has specialized in the study of human personality and the development of individual and organizational potential. Over the past 30 years, Martínez has delivered more than 2,200 conferences in over 20 countries, including a remarkable participation as part of a team that achieved a Guinness World Record. His work has helped thousands of individuals, business leaders, and public figures overcome challenges and enhance their performance, establishing him as one of the most influential voices in leadership, personal development, and talent management.
Strategic Self-Management: Leadership, Resilience, and Purpose
- How to manage stress, protect mental health, and build resilience to achieve high performance and long-term success
- Possibilist mindset: the key to making strategic decisions in times of uncertainty
- Leader’s personality and its impact on leadership and team effectiveness
- Personal and organizational purpose: how to align them to maximize impact, motivation, and results
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