[et_pb_section fb_built=”1″ admin_label=”Section” _builder_version=”4.27.4″ _module_preset=”default” transform_translate=”-6px|-16px” transform_translate_linked=”off” width=”90%” module_alignment=”center” custom_margin=”0px||||false|false” custom_padding=”0px||0px|||” module_alignment_tablet=”center” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” transform_translate=”0px|-44px” transform_translate_linked=”off” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/wbf.wobi.com\/wp-content\/uploads\/2026\/07\/Img_Randy_Blog09-1-scaled.webp” title_text=”Img_Randy_Blog09 (1)” _builder_version=”4.27.4″ _module_preset=”default” transform_translate_linked=”off” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#000000″ text_font_size=”12px” text_line_height=”1.8em” background_color=”#ffe37e” positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”8px” horizontal_offset=”8px” text_orientation=”center” width=”14%” width_tablet=”16%” width_phone=”40%” width_last_edited=”on|phone” custom_margin=”0px||0px||false|false” custom_padding=”0px||||false|false” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”]<\/p>\n
Article<\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#000000″ text_font_size=”12px” text_line_height=”1.8em” background_color=”#ffe37e” transform_translate=”108px|0px” transform_translate_linked=”off” positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”8px” horizontal_offset=”8px” text_orientation=”center” width=”20%” width_tablet=”16%” width_phone=”40%” width_last_edited=”on|phone” custom_margin=”0px||0px||false|false” custom_padding=”0px||||false|false” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”]Artificial Intelligence[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#000000″ text_font_size=”12px” text_line_height=”1.8em” background_color=”#ffe37e” transform_translate=”259px|0px” transform_translate_linked=”off” positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”8px” horizontal_offset=”8px” text_orientation=”center” width=”30%” width_tablet=”16%” width_phone=”40%” width_last_edited=”on|phone” custom_margin=”0px||0px||false|false” custom_padding=”0px||||false|false” hover_enabled=”0″ border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n Business Transformation<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#000000″ text_font_size=”12px” text_line_height=”1.8em” background_color=”#ffe37e” transform_translate=”485px|0px” transform_translate_linked=”off” positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”8px” horizontal_offset=”8px” text_orientation=”center” width=”20%” width_tablet=”16%” width_phone=”40%” width_last_edited=”on|phone” custom_margin=”0px||0px||false|false” custom_padding=”0px||||false|false” hover_enabled=”0″ border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n Events Recap<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” width=”100%” width_tablet=”100%” width_phone=”95%” width_last_edited=”on|phone” module_alignment=”left” custom_padding=”0px||0px||true|false” module_alignment_tablet=”left” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_font=”Montserrat||||||||” header_text_align=”left” header_text_color=”#000000″ header_font_size=”45px” transform_translate=”0px|-21px” transform_translate_linked=”off” width=”100%” max_width=”100%” module_alignment=”left” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”20px|30px|0px|30px|false|true” header_font_size_tablet=”45px” header_font_size_phone=”29px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width=”90%” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ admin_label=”Column” _builder_version=”4.23.1″ _module_preset=”default” border_color_right=”rgba(0,0,0,0.13)” global_colors_info=”{}”][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||true|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n By now, most leadership teams have run an AI pilot. Far fewer have much to show for it: a recent MIT report put the share of generative AI pilots with no measurable return at 95%. That figure kept coming up across WOBI on AI & Business Transformation, raised independently by speakers who hadn’t compared notes, and it set up the real question behind both events. Not whether to adopt AI, but how to do it without ending up in that 95%.<\/span><\/p>\n Across two events, one in Medell\u00edn and one in Madrid, WOBI brought together world-renowned business thinkers and practitioners to answer it. If you couldn’t make it, here’s the short version, speaker by speaker.<\/span><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”20px||0px||false|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||true|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n Terry Guti\u00e9rrez, Managing Director of Tesla in Mexico and Latin America, treated leadership itself as an algorithm.<\/span><\/p>\n If AI is supposedly bigger than fire, why do 95% of generative AI initiatives return nothing? Nathan Furr, a professor at INSEAD and former Stanford faculty member, blamed the approach, not the technology.<\/span><\/p>\n Giuseppe Stigliano, co-author of three books with Philip Kotler and several international bestsellers of his own, spoke in both cities with the same through-line: AI isn’t a tool, it’s a general-purpose enabler of work.<\/span><\/p>\n His one line that became the unofficial motto of both events: Mar\u00eda Fernanda Galeano, Medell\u00edn’s Secretary of Economic Development, was the one speaker who took AI out of the company and into the running of a city.<\/span><\/p>\n Andrew Mayne brought a vantage point few could match, OpenAI’s first prompt engineer and host of <\/span>The OpenAI Podcast<\/span><\/i>, and after tracing the arc from the 1958 origins of neural networks to ChatGPT, he got practical.<\/span><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”0px||0px||true|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||true|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n Silvia Leal, an international expert in technology and future trends who works with the OECD and IE, opened Madrid with a flat statement: AI is no longer an edge, it’s the baseline for competing at all.<\/span><\/p>\n \u00c1ngel Zuate, Senior Vice President of Product and AI Strategy, made the numbers case: the debate has already moved from “if” to “how.”<\/span><\/p>\n Nathalie Nahai, a behavioural psychologist and author of <\/span>Webs of Influence<\/span><\/i>, supplied the humanist counterweight in Madrid.<\/span><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”0px||0px||true|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||true|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n The speakers didn’t coordinate. And yet the same MIT number, 95% of pilots failing, came up again and again across both events, and so did the same diagnosis. Almost no one blamed the technology itself. The failures they described came from layering AI on top of processes that were already broken, which only automates the mess instead of fixing it. The second shared instinct was restraint: AI can generate the content, run the analysis and draft the options, but the call on what actually matters has to stay human. Different speakers, different industries, same conclusion. In the age of AI, what separates companies isn’t the technology everyone now has. It’s what they do with it.<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”0px||0px||true|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||true|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n The conversation doesn’t end here. It continues, deeper and with more voices, at the World Business Forum 2026, built around a single idea: <\/span>Transcend<\/b>. Across six cities, some of the world’s most influential business thinkers will help leaders cut through the noise and turn AI from experiment into advantage: Find the full program and secure your place at the World Business Forum nearest you.<\/span><\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width=”90%” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”0px||||false|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n Ready to keep learning from global thinkers? Consider becoming a <\/span>WOBI Member<\/b> and get on-demand access to hundreds of hours of content designed for leaders who see continuous learning as a strategic advantage.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.23.1″ _module_preset=”default” width=”90%” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/wbf.wobi.com\/wp-content\/uploads\/2025\/04\/wm_banner_blog_WOBI_600x219_v2-min.webp” title_text=”wm_banner_blog_WOBI_600x219_v2-min” url=”https:\/\/info.wobi.com\/wobi-membership\/” align=”center” _builder_version=”4.23.1″ _module_preset=”default” width=”100%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ _builder_version=”4.23.1″ _module_preset=”default” width=”90%” custom_margin=”20px||0px||false|false” custom_padding=”0px||0px||false|false” custom_css_main_element=”display: flex;||justify-content: center;||align-items: center;” border_width_top=”1px” border_width_bottom=”1px” locked=”off” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_text_color=”#000000″ text_font_size=”20px” custom_padding=”20px||20px||true|false” text_font_size_tablet=”20px” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” custom_css_main_element=”display: flex !important;;||flex-direction: row !important;” global_colors_info=”{}”]Share this post [\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_orientation=”right” global_colors_info=”{}”]What You Missed at WOBI on AI & Business Transformation<\/b><\/h1>\n
In Medell\u00edn
\n<\/b><\/h3>\nTerry Guti\u00e9rrez \u2014 <\/b>The Leader’s Algorithm<\/i><\/b> (AI & Leadership)<\/b><\/h5>\n
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Nathan Furr \u2014 <\/b>The Three Pitfalls of Transformation Using AI<\/i><\/b> (AI & Strategy)<\/b><\/h5>\n
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Giuseppe Stigliano \u2014 <\/b>Smart Marketing Strategies for the Age of AI<\/i><\/b> (AI & Marketing)<\/b><\/h5>\n
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<\/span>“Content can be generated by AI, but context must remain human.”<\/em><\/p>\nMar\u00eda Fernanda Galeano \u2014 <\/b>Cities That Think \/ Ciudades que piensan<\/i><\/b> (AI & Growth)<\/b><\/h5>\n
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Andrew Mayne \u2014 <\/b>From Inside the AI Revolution: The OpenAI Case<\/i><\/b> (AI & Innovation)<\/b><\/h5>\n
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In Madrid<\/b><\/h3>\n
Silvia Leal \u2014 <\/b>Leadership in the Post-AI Era<\/i><\/b> (AI & Leadership)<\/b><\/h5>\n
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\u00c1ngel Zuate \u2014 <\/b>The Transformative Impact of AI on Business Management<\/i><\/b> (AI & Strategy)<\/b><\/h5>\n
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Nathalie Nahai \u2014 <\/b>Humans + AI: Building Teams with Empathy and Agency<\/i><\/b> (AI & Talent)<\/b><\/h5>\n
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One Conversation, Two Cities
\n<\/b><\/h3>\nThe Conversation Continues: World Business Forum 2026<\/b><\/h3>\n
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