[et_pb_section fb_built=”1″ admin_label=”Section” _builder_version=”4.23.1″ _module_preset=”default” transform_translate=”-6px|-77px” width=”90%” module_alignment=”center” custom_margin=”0px||||false|false” custom_padding=”0px||0px|||” module_alignment_tablet=”center” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” transform_translate=”0px|-44px” transform_translate_linked=”off” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/wbf.wobi.com\/wp-content\/uploads\/2026\/03\/6-Principles-for-Creating-Strategic-Value-in-a-Tech-Driven-World-1.png” title_text=”6 Principles for Creating Strategic Value in a Tech-Driven World (1)” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#000000″ text_font_size=”12px” text_line_height=”1.8em” background_color=”#ffe37e” positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”8px” horizontal_offset=”8px” text_orientation=”center” width=”16%” width_tablet=”16%” width_phone=”40%” width_last_edited=”on|phone” custom_margin=”0px||0px||false|false” custom_padding=”0px||||false|false” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”]<\/p>\n
Strategy<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#000000″ text_font_size=”12px” text_line_height=”1.8em” background_color=”#ffe37e” transform_translate=”131px|0px” transform_translate_linked=”off” positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”8px” horizontal_offset=”8px” text_orientation=”center” width=”18%” width_tablet=”16%” width_phone=”40%” width_last_edited=”on|phone” custom_margin=”0px||0px||false|false” custom_padding=”0px||||false|false” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”]Innovation[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#000000″ text_font_size=”12px” text_line_height=”1.8em” background_color=”#ffe37e” transform_translate=”271px|0px” transform_translate_linked=”off” positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”8px” horizontal_offset=”8px” text_orientation=”center” width=”26%” width_tablet=”16%” width_phone=”40%” width_last_edited=”on|phone” custom_margin=”0px||0px||false|false” custom_padding=”0px||||false|false” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”]Artificial Intelligence[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” width=”100%” width_tablet=”100%” width_phone=”95%” width_last_edited=”on|phone” module_alignment=”left” custom_padding=”0px||0px||true|false” module_alignment_tablet=”left” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_font=”Montserrat||||||||” header_text_align=”left” header_text_color=”#000000″ header_font_size=”45px” transform_translate=”0px|-21px” transform_translate_linked=”off” width=”100%” max_width=”100%” module_alignment=”left” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”20px|30px|0px|30px|false|true” header_font_size_tablet=”45px” header_font_size_phone=”29px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.23.1″ _module_preset=”default” width=”90%” global_colors_info=”{}”][et_pb_column type=”4_4″ admin_label=”Column” _builder_version=”4.23.1″ _module_preset=”default” border_color_right=”rgba(0,0,0,0.13)” global_colors_info=”{}”][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” global_colors_info=”{}”]<\/p>\n
What does it take to create strategic value when technology, markets, and customer expectations evolve faster than ever<\/span>? <\/b>From artificial intelligence and robotics to breakthroughs in energy, mobility, and biotechnology, innovation is reshaping how organizations compete. But technology alone does not create advantage. Strategic value emerges when companies understand <\/span>what customers truly value, translate ideas into innovation, and use technology to amplify impact at scale.<\/b><\/p>\n In our previous article, How to Future-Proof Your Business: 5 Principles for 2026<\/i>\u00a0\u00a0<\/a> we explored how organizations can design structures that adapt faster than disruption. The next challenge for leaders is creating new forms of strategic value<\/strong>\u2014value that competitors struggle to replicate and technology helps scale across the business.<\/span><\/span><\/p>\n Drawing on insights shared by leading thinkers and speakers at the World Business Forum\u00a0<\/a> around the world, here are six principles for building organizations that turn innovation, technology, and human potential into lasting competitive advantage.<\/span><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”20px||||false|false” hover_enabled=”0″ custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n Strategic value begins with the customer. <\/span>Ren\u00e9e Richardson Gosline<\/b>, globally recognized expert in customer experience and AI at MIT Sloan, explains that organizations must understand the multiple forms of value customers expect from their interactions with a brand. She highlights <\/span>five forms of value<\/b> that organizations can deliver through customer experience:<\/span><\/p>\n Companies that design experiences across these dimensions create a virtuous<\/span> cycle of value exchange.<\/b> Customers gain meaningful benefits, while organizations strengthen loyalty, differentiation, and long-term engagement.<\/span><\/p>\n Strategic value emerges when every interaction educates customers, saves them time, connects them socially, and reinforces their relationship with the brand.<\/span><\/i><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”20px||||false|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n Strategic value thrives on ideas\u2014but many ideas fail long before they reach execution. <\/span>Adam Grant<\/b>, groundbreaking organizational psychologist and top-rated professor at Wharton, highlights a common leadership challenge:<\/span> leaders often assume their ideas are clearer to others than they actually are.<\/b> Research shows executives are far more likely to be criticized for undercommunicating than overcommunicating. When the intent behind an idea is not clearly shared, teams struggle to see its potential or act on it.<\/span><\/p>\n Turning ideas into innovation therefore requires two things: <\/span>clarity of intent and the courage to question existing assumptions. <\/b>A powerful example comes from <\/span>Jon McNeill<\/b>, former President of Tesla Motors. Instead of asking how to improve manufacturing efficiency, Tesla engineers asked a radically different question: What if we eliminated 50 percent of the steps in building a car? That question led to the development of Tesla\u2019s gigacasting process\u2014an innovation that dramatically reduced factory complexity, capital cost, and production time.<\/span><\/p>\n Strategic breakthroughs often begin when leaders communicate bold ideas clearly and encourage teams to challenge the rules everyone else takes for granted.<\/span><\/i><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”20px||||false|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n Technology alone does not create advantage. Organizational culture determines whether companies can truly harness innovation. <\/span>Andrew McAfee<\/b>, principal research scientist at MIT and co-founder of MIT\u2019s Initiative on the Digital Economy, describes the most innovative companies as <\/span>\u201cgeek organizations.\u201d<\/b><\/p>\n These organizations operate according to four powerful cultural norms:<\/span><\/p>\n Companies that adopt these norms create environments where ideas are tested quickly, evidence guides decisions, and learning compounds over time\u2014allowing them to generate strategic value faster than competitors can replicate it.<\/span><\/i><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”20px||||false|false” hover_enabled=”0″ custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n Artificial intelligence is quickly becoming one of the most powerful tools available to organizations. But its value depends entirely on how leaders choose to use it. According to <\/span>Peter Diamandis<\/b>, founder of the XPRIZE Foundation and leading voice on exponential technologies, AI should be understood as <\/span>amplified intelligence<\/b>.<\/span><\/p>\n Humanity\u2019s competitive advantage has always been intelligence. AI expands that capability by helping individuals and organizations ask deeper questions, analyze complex scenarios, and discover new solutions. Diamandis encourages leaders to approach AI with curiosity and ambition. The most effective organizations use AI to:<\/span><\/p>\n When guided by a clear transformative purpose, AI moves beyond productivity gains. It enables organizations to scale insight, creativity, and decision-making\u2014unlocking entirely new sources of strategic value.<\/span><\/i><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”20px||||false|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n Successfully integrating AI requires rethinking the relationship between human talent and automation. <\/span>Ayanna Howard<\/b>, pioneering robotics researcher and inventor of robotic technologies and AI for Industry, explains that automation traditionally focuses on three categories of tasks:<\/span><\/p>\n Automation is highly effective at handling these tasks. But Howard argues that the real opportunity lies in adding a <\/span>fourth dimension: diversity<\/b>. Human beings bring creativity, intuition, adaptability, and diverse perspectives\u2014capabilities that cannot easily be replicated by machines.<\/span><\/p>\n Strategic value emerges when organizations design systems where human intelligence and artificial intelligence complement each other. Rather than replacing people, the most effective organizations use AI to amplify uniquely human strengths.<\/span><\/i><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”20px||||false|false” custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}”]<\/p>\n While AI offers extraordinary opportunities, ignoring its limitations can create serious risks. <\/span>Nathalie Nahai<\/b>, psychology-driven technology strategist, highlights several blind spots leaders must navigate when deploying AI systems. These include:<\/span><\/p>\n These risks make governance essential. Organizations must<\/span> combine experimentation with responsibility<\/b>\u2014encouraging teams to remain curious, critical, and aware of AI\u2019s limitations.<\/span><\/p>\n Strategic value from AI will not come from blind adoption. It will come from disciplined experimentation guided by thoughtful leadership.<\/span><\/i><\/p>\n [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”20px||0px||false|false” hover_enabled=”0″ custom_css_free_form=”.leadership-container {|| max-width: 800px;|| margin: 10px auto;|| line-height: 1.3;|| color: #000; \/* Texto en negro puro como la imagen *\/|| }|||| .leadership-container h2 {|| font-size: 16px;|| margin-bottom: 20px !important;|| text-align: left;|| }|||| .leadership-list {|| list-style: none;|| counter-reset: item;|| padding: 0;|| }|||| .leadership-list li {|| display: flex;|| margin-bottom: 10px; \/* Espacio entre puntos *\/|| counter-increment: item;|| align-items: flex-start;|| }|||| .leadership-list li::before {|| content: counter(item) %22.%22;|| font-weight: bold;|| min-width: 35px;|| font-size: 1.1em;|| }|||| .content-text {|| flex: 1;|| font-weight: 400;|| text-align: justify; \/* Opcional: para que se vea m\u00e1s cuadrado *\/|| }|||| .bold-header {|| font-weight: bold;|| }” locked=”off” global_colors_info=”{}” sticky_enabled=”0″ custom_margin=”||0px||false|false”]<\/p>\n <\/b><\/p>\n Foster innovation by overcommunicating the intent behind new ideas<\/b>, asking bold questions and empowering cross-functional teams to experiment and challenge existing rules.<\/span> [\/et_pb_text][et_pb_text module_class=”fade-in” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”16px” header_3_font=”Montserrat|700|||||||” width=”100%” module_alignment=”left” custom_padding=”0px||||false|false” hover_enabled=”0″ custom_css_free_form=”.container {|| display: flex;|| gap: 15px; \/* Espacio entre los c\u00edrculos *\/|| align-items: center;|| }|||| .circle {|| width: 20px;|| height: 20px;|| border-radius: 50%;|| display: inline-block;|| }|||| \/* Color Spotify (Verde menta\/esmeralda) *\/|| .spotify {|| background: radial-gradient(circle at 35% 35%, #96f0c6, #43d396);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color Apple Podcasts (Morado) *\/|| .apple {|| background: radial-gradient(circle at 35% 35%, #9287ef, #6a5acd);|| box-shadow: inset -2px -2px 4px rgba(0,0,0,0.1);|| }|||| \/* Color YouTube (Rojo coral) *\/|| .youtube {|| background: radial-gradient(circle at 35% 35%, #ff4b5c, #cc0000);|| box-shadow: inset -1px -1px 3px rgba(0,0,0,0.2);||}” locked=”off” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n To keep exploring these ideas beyond this article, become a WOBI Member<\/a><\/strong> and gain on-demand access to over 300 hours of content from global thinkers\u2014supporting leaders who see continuous learning as a strategic advantage. Membership also includes in-person access to one World Business Forum event, along with additional networking opportunities.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.23.1″ _module_preset=”default” width=”90%” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/wbf.wobi.com\/wp-content\/uploads\/2025\/04\/wm_banner_blog_WOBI_600x219_v2-min.webp” title_text=”wm_banner_blog_WOBI_600x219_v2-min” url=”https:\/\/info.wobi.com\/wobi-membership\/” align=”center” _builder_version=”4.23.1″ _module_preset=”default” width=”100%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ _builder_version=”4.23.1″ _module_preset=”default” width=”90%” custom_margin=”20px||0px||false|false” custom_padding=”0px||0px||false|false” custom_css_main_element=”display: flex;||justify-content: center;||align-items: center;” border_width_top=”1px” border_width_bottom=”1px” locked=”off” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_text_color=”#000000″ text_font_size=”20px” custom_padding=”20px||20px||true|false” text_font_size_tablet=”20px” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” custom_css_main_element=”display: flex !important;;||flex-direction: row !important;” global_colors_info=”{}”]Share this post [\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_orientation=”right” global_colors_info=”{}”]1) Redesign Customer Experience to Create Multiple Forms of Strategic Value<\/b><\/span><\/h3>\n
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2) <\/b>Turn Bold Questions Into Breakthrough Innovation<\/b><\/span><\/h3>\n
3)<\/b>\u00a0Build \u201cGeek Organizations\u201d That Innovate Through Science, Speed, and Openness<\/b><\/h3>\n
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4)<\/b> <\/b>Use AI as Amplified Intelligence to Expand Strategic Impact<\/b><\/h3>\n
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5)<\/b> <\/b>Combine Human Talent and AI to Unlock New Capabilities<\/b><\/h3>\n
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6)<\/b> <\/b>Govern AI Carefully and Stay Critical During Experimentation<\/b><\/h3>\n
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Principles for Creating New Strategic Value
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<\/span><\/p>\n<\/div>\n<\/li>\nKeep Turning Innovation Into Value
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