{"id":285146,"date":"2025-05-15T11:33:16","date_gmt":"2025-05-15T11:33:16","guid":{"rendered":"https:\/\/wbf.wobi.com\/?p=285146"},"modified":"2025-06-04T15:12:44","modified_gmt":"2025-06-04T15:12:44","slug":"wobi-podcast-purpose-the-heart-of-every-business","status":"publish","type":"post","link":"https:\/\/wbf.wobi.com\/es\/wobi-podcast-purpose-the-heart-of-every-business\/","title":{"rendered":"WOBI Podcast: Purpose, the Heart of Every Business"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Section&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; transform_translate=&#8221;-6px|-77px&#8221; width=&#8221;90%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||0px|||&#8221; module_alignment_tablet=&#8221;center&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/wbf.wobi.com\/wp-content\/uploads\/2025\/05\/wm_img_entradas_blog_podcast_c-min-scaled.webp&#8221; title_text=&#8221;wm_img_entradas_blog_podcast_c-min&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;12px&#8221; text_line_height=&#8221;1.8em&#8221; background_color=&#8221;#ffe37e&#8221; positioning=&#8221;absolute&#8221; position_origin_a=&#8221;bottom_left&#8221; vertical_offset=&#8221;8px&#8221; horizontal_offset=&#8221;8px&#8221; text_orientation=&#8221;center&#8221; width=&#8221;12%&#8221; width_tablet=&#8221;16%&#8221; width_phone=&#8221;40%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; border_radii=&#8221;on|50px|50px|50px|50px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\">Purpose<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;12px&#8221; text_line_height=&#8221;1.8em&#8221; background_color=&#8221;#ffe37e&#8221; transform_translate=&#8221;106px|0px&#8221; positioning=&#8221;absolute&#8221; position_origin_a=&#8221;bottom_left&#8221; vertical_offset=&#8221;8px&#8221; horizontal_offset=&#8221;8px&#8221; text_orientation=&#8221;center&#8221; width=&#8221;16%&#8221; width_tablet=&#8221;16%&#8221; width_phone=&#8221;40%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; border_radii=&#8221;on|50px|50px|50px|50px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\">Podcast<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;95%&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;left&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; module_alignment_tablet=&#8221;left&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat||||||||&#8221; header_text_align=&#8221;left&#8221; header_text_color=&#8221;#000000&#8243; header_font_size=&#8221;45px&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;20px|0px|0px|0px|false|false&#8221; header_font_size_tablet=&#8221;45px&#8221; header_font_size_phone=&#8221;29px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center;\"><b>WOBI Podcast: Purpose: The Heart of Every Business<br \/>\n<\/b><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; admin_label=&#8221;Column&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; border_color_right=&#8221;rgba(0,0,0,0.13)&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">What makes a leader stand out in times of change? What transforms a team from good to great? What turns ordinary work into something truly meaningful? The answer is simple, yet profound: <strong>Purpose.<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this episode of the <strong>WOBI Podcast<\/strong>, we go beyond the buzzword to explore how purpose can become the driving force behind bold leadership, high-performing teams, and sustainable business success.<br \/><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;20px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">You\u2019ll hear from some of the world\u2019s most inspiring leaders and practitioners \u2013 <strong>Gary Hamel, Ginni Rometty, Indra Nooyi, Chris Gardner, Allyson Felix, Carly Fiorina<\/strong>, and many more \u2013 as they share real stories and practical insights on how purpose fuels performance and transforms organizations from the inside out.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;20px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Listen now on your favorite platform:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;20px||||false|false&#8221; link_option_url=&#8221;https:\/\/open.spotify.com\/episode\/41AwF8h4vLPDvrF37hErP9?si=ZpaiBmJGRgaWXDagTCn6bw &#8221; link_option_url_new_window=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">&#x1f7e2; <span style=\"text-decoration: underline;\">Spotify<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;20px||||false|false&#8221; link_option_url=&#8221;https:\/\/podcasts.apple.com\/us\/podcast\/purpose-the-heart-of-every-business\/id1812448541?i=1000706374041&#8243; link_option_url_new_window=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">&#x1f7e3; <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">Apple Podcasts<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;20px||||false|false&#8221; link_option_url=&#8221;https:\/\/youtu.be\/ZoOlbDHliGE?si=efPhbq-0VUZqomxJ&#8221; link_option_url_new_window=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">&#x1f534; <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">YouTube<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;20px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>What to Expect in This Episode:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;20px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>&#8211; Introduction (00:00).<\/strong> In the WOBI Podcast, we uncover ideas, stories and strategies that inspire leaders and empower companies to evolve, thrive and make a lasting, positive impact. In this program, we explore how purpose drives performance, inspires people, and transforms organizations from the inside out.<br \/><\/span><br \/><span style=\"font-weight: 400;\"><strong>&#8211; Purpose &amp; Business (03:07).<\/strong>\u00a0First, we\u2019ll challenge conventional thinking around business and purpose\u2013what it truly means to be a purpose-driven organization and why fixating mostly on measurable targets constrains your company\u2019s potential for meaningful impact.<br \/><\/span><br \/><span style=\"font-weight: 400;\"><strong>&#8211; Purpose &amp; Leadership (12:30).<\/strong> Next, we\u2019ll explore how embracing your purpose as a leader can serve as both a catalyst for a more fulfilling life and a powerful guide for steering your organization toward lasting success. <\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;fade-in&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;20px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Whether you\u2019re leading a global corporation or building your team\u2019s next big breakthrough, this episode is packed with <\/span><b>ideas<\/b><span style=\"font-weight: 400;\"> to help you lead with clarity, courage, and meaning.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image 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_builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|600|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;20px&#8221; custom_padding=&#8221;20px||20px||true|false&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; custom_css_main_element=&#8221;display: flex !important;;||flex-direction: row !important;&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Share this post<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;right&#8221; 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more.&#8221;<\/p>","protected":false},"author":3,"featured_media":286400,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[92,91],"tags":[80],"class_list":["post-285146","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","category-purpose","tag-3-min"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WOBI Podcast: Purpose, the Heart of Every Business - World Business Forum<\/title>\n<meta name=\"description\" content=\"Discover how WOBI is turning sustainability into action through its partnership with Bosquia and a living forest that grows with every event attendee.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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